Want to stand out from your competition? Break new ground with design.
The construction market is hyper-local and ultra-competitive, making it difficult for pros to stand out. Google reviews confirm that consumers rely on feedback like “quality workmanship,” “professionalism and communication” and “reliability” to choose their remodeler – skills that are basically table stakes in today’s market.
So how do you convince consumers to choose you? Show – don’t tell – them you’re different with real-time design.
From your first interaction, until they sign the deal, you can stand out with real-time design.
1. Better first meetingsResearch confirms that buyers want new ideas and collaboration early in the purchasing process. Instead of pulling out sample boards, showcase them their home’s potential.
With Hover Instant Design, simply snap and upload a photo of their home as you’re walking in. In minutes, you’re designing together, scrolling through unlimited style and material options featuring the products you sell. You’re no longer the contractor telling them what to do, but the pro who shows them how to do it – transforming their tired exterior (or interior) to one they love.
2. Inbound follow-up
Consumers perceive that products with high-design aesthetics have more value and are worth the price. Leverage this to your advantage with real-time design.
Follow up every lead with a link to Hover Instant Design and showcase their home project on a branded website. It’s a simple interactive process that gives your potential customer the ability to filter unlimited inspiration down to what they’ve pictured in their mind. The result? Better engagement and better close rates.
3. Convert web leads
Leverage real-time design to boost your conversion rates. By embedding Instant Design, visitors to your site can explore and save the designs they create. You create an immediate connection to your business before you’ve even had a conversation.
If they don’t follow up, use the information captured in the lead form to reach out. Use their customized designs to secure that first meeting, confirm materials and pricing, and earn their business.
4. Rehash with previous customers, leads, and lost opportunities
Remind them why you’re the pro to deliver what they want. Send a link to Instant Design featuring their home.
Get them thinking about what they can and should do to improve their home. Or, share a few designs of your own and inspire them to explore more.
5. Canvas with impact
Skip the talk and show the homeowner what they’re missing. Simply snap a photo on your way to the front door, and warm up the conversation with instant renderings of what their home can look like.
Explore how to leverage Hover Instant Design to sell more, close more, and grow your business.